User Testing – Characters – First Look

I held a focus group with 8 people aged between 19-23, I had some pre written questions to ask them about how they felt towards the characters that were drawn. (See Apendix 2 for full notes). From the group it was almost certain that they did not like the characters. They didn’t like the idea of the characters in costumes, they felt that maybe if there was more detail to the costumes that they would like them more. They thought that if the costume is going to be all one colour, why doesn’t the character just be that colour and forget about the eye holes. They also didn’t like the colours used for the characters, they felt that they were very elementray, and there was no warmth to the character. They just didn’t connect with these characters. I took note of this and was ready to go to Emily to tell her what had happened in the discussion and to make our next improvements.

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